Key Awards

Distiller of the Year

This award is designed to show consistent excellence and quality across large spirit portfolios.

The Distiller of the Year award is scored on a weighted points system based on the performance of all brands entered by a company.


Supreme Champion Spirit

For this award, each judging panel put forward their top performing spirit to be re-tasted blind by the category chairmen. The Supreme Champion Spirit is then awarded to the highest scoring trophy winner of the competition.



Producer of the Year Awards

Our Producer awards recognise the best performing drinks producers in the challenge. The results are determined by a weighted points system, which scores the achievement of all brands entered into a single category. The categories are:

  • Agave Spirits Producer
  • American Whiskey Producer
  • Aquavit Producer
  • Brandy / Cognac Producer
  • Gin Producer
  • Irish Whiskey Producer
  • Japanese Whiskey Producer
  • Liqueurs Producer
  • Pre-Mixed Drinks Producer
  • Rum Producer
  • Scotch Whisky Producer
  • Shochu Producer
  • Vodka Producer
  • World Whisky Producer
  • Supermarket Own Branded Spirits Range

Design & Packaging Supreme Champion

For this award, our judging panel vote for the overall best executed design from all the Design & Packaging Award categories in the challenge.


Design Agency of the Year

This award is determined by a weighted points system, which scores the achievement of all designs entered into the Design & Packaging Awards by a single company.